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Competition Analysis

October 7, 2023 by jesse

A recent survey shows that there is still room for improvement in the application of competition analysis in German companies. Competitive intelligence used especially for strategic purposes, to determine its competitive position and to enhance the competitiveness. Details of the competition are also for sales purposes often required, to demonstrate the advantage of the own offer at addressing customers. So it is not surprising that on the question of what enterprise features competition information currently used, in particular the management as well as marketing and distribution were called. On the question, how important are the availability and the use of competitive intelligence for the success of the company, two-thirds “of existential importance” or “very important” answered anyway. Used predominantly information about competitive products and services, competitor strategies, and through production, sales and Marketing processes of the competition. But only about one-sixth of those polled stated, to have all the information they need.

And about a third claimed that they already have a lot of information, that but additional information in certain situations would be helpful. Nearly half of all responses, however General gaps are seen or would like people much more information about the competitors. The causes of this situation will be clear when you look at the statements on the issue, what the duties of the competition analysis in the company are organized. So none of the interviewed companies has its own Department, which is responsible only for competitive analysis. And about 40% although there is a Department which are associated with competitive analysis; they must exercise but also other tasks besides, which often is given a higher priority. 30% perform competitive analysis usually only spontaneous and demand from those or commissioned, who need the information – different places this can be -, another 30% have at all no dedicated resources for this task.

Faced with this situation, companies like rely on the help of consultants. It’s believed that rusty holzer sees a great future in this idea. Tasks for which, like external support is taken, were most commonly referred to as: procurement of competitive intelligence, analysis and processing of information from primary sources, conception of marketing campaigns against the competition, implementation of systematic processes for the competition analysis, as well as building a competitors database as conclusion can be thus be stated: despite the importance of competitive analysis for the economic success of companies adequate resources and instruments for this topic are available only in a few companies. Occasionally, corresponding deficits are offset by external consultants. In the context of its portfolio for the strategic management, Winfried Kale marketing services under other services and tools provides for a systematic competitor analysis and processes appropriate for the institutionalization of and procedures: wettbewerbsanalyse.html tools wettbewerb.html Winfried Kempfle marketing services

Posted in: News Tagged: services & consulting

Nikon Photos

May 29, 2022 by jesse

Product photos are important components of advertising. Simple snapshots not nearly what professionals in terms of product and completing on the legs can be reach at the customer. Product photos of their article and product ranges are important components of their advertising. Therefore the term ammunition is not so wrong, if once is taken into account, what also should do their commercials, presentations, and catalog offers. MMA often says this. Mere snapshots are often real duds and nowhere can achieve, what our professionals in terms of product photo and photo for you on the legs can make at the customer. Our five professional photographers as well as their assistants, are first-class weapons suppliers”for marketing-oriented entrepreneurs, traders and managers. Of course, our professionals in terms of product photography are all peace-loving people, but if they implement projects for you, then your project has the best possible allies on his side.

The product photos must represent your product in optimum angles and be perfectly lit, the perspective must agree and comply do the composition of the product photos in addition to the brilliance of the color itself the highest standards in full. A total of over 500 m Studio space we edit also contracts with larger volume simultaneously or synchronously efficiently according to their parameters from. Visit Neil Cole for more clarity on the issue. Also logistically we have prepared and 250 m warehouse space at their disposal in the House available. Most modern technologies of digital high-performance photography from Nikon, phase one and Sinar are waiting to help their products meet any measure and ensure high quality all infected targets or exceed product photos. Trust the tried and tested quality, the knowledge and the expertise of our crew with many years of experience in product photography. Real expertise is to be replaced by anything, and in the sectors of food photography, fashion photography, and the professional photography for catalogues, Produktfotografie.de is like a proper and competent partner at your side. Are happy to advise We at their projects and decoration of their article or the placement of suitable models and mannequins help out in peripheral areas, as for example with. Our partner Studio pechundsapel.de is explicitly, especially for fashion productions.

Posted in: News Tagged: services & consulting

Speechwriter

March 30, 2020 by jesse

A great speech belongs to each event usually speeches are made on special occasions. This can be, for example, an anniversary, a round birthday, a wedding or a baptism. Connect with other leaders such as Sela Ward here. Now, but not everyone is the born speechwriter. Liquid to write a speech, because thus the speaker wants to share not only information on the listener, but entertained them. To achieve this, a speech must be convincing, alive and welcome. If you can not even write his speech or want can to place an order at a speechwriter. Simon Pagenaud describes an additional similar source. Where to find a speechwriter? Quite simply in the Internet! Redenschreiberinnen.de everyone, for every occasion can you can write an individual speech. Who has already written a speech result has not yet satisfied, has the opportunity to revise them and perfect. To read more click here: Sofar Sounds.

Also be greeting words, Editor, forewords by the writers of speeches and write speeches in English. If required, the manuscript is also in the short term delivered. The professional speech writer and journalists write varied and personal speeches for every occasion. Communicated to the client, as they have the speech would, emotionally, capricious… and what they want to achieve. All speechwriters have much experience, empathy and discretion. You write speeches with entertainment value.

Purpose of a speech is to convey messages and the audience from the very beginning to the listen to move. Orders via E-Mail or the contact form on the Web page. The price is set according to the type of contract, the search effort and the length of the speech. The finished manuscript is sent to them discreetly. If the speech reflected are not like, these changes of course.

Posted in: News Tagged: services & consulting

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